AEL Opens India’s Largest Home Design Hub, Unispace Mega Store
Hyderabad, September 3, 2025: Aparna Enterprises Ltd. (AEL), a fast-growing building materials manufacturer, has unveiled the Unispace Mega Store in Miyapur, Hyderabad, Asia’s largest experiential destination for home design and building solutions.
Spanning 105,000 sq ft across two levels, this flagship store redefines the retail experience by offering an unparalleled range of categories under one roof. The launch marks a significant milestone in AEL’s retail expansion, adding to its growing network of Unispace showrooms in Jubilee Hills (Hyderabad), Bengaluru and Vijayawada.
The Unispace destination brings together more than 20 categories of products and solutions, making it a one-stop platform for both B2B and B2C customers. It. represents a paradigm shift in how Indians design, build and renovate their homes.
Spread across two levels, the store features category-wise display zones including tiles and flooring, sanitaryware, bath fittings, modular kitchens, wardrobes, uPVC and aluminium windows plus doors, electrical and lighting, appliances, construction materials, tools and machinery, outdoor furniture, landscaping solutions and more.
A defining feature of the store is its immersive approach. Interactive zones, tech-enabled displays and product demo areas have been created to enhance engagement, supported by a team of expert in-house design consultants. Customers can walk through fully functional apartment mock-ups, experience modular kitchens in action and explore products through interactive digital displays.
To strengthen industry connections, a dedicated events space has been built to host workshops, architect meets and design seminars. For convenience, the store also houses a café, kids’ zone and EV charging stations.
The choice of Miyapur as the location highlights AEL’s forward-looking approach. With 150-plus retail projects under development, excellent metro and ORR connectivity and proximity to Hyderabad’s IT and industrial clusters, the store is strategically positioned to serve architects, designers, builders and retail customers alike.
With the building materials market in India projected to grow from $42.6 billion in 2024 to $64 billion by 2033, and globally at a CAGR of 6.2 per cent from $929.8 billion in 2025 to $1,696.8 billion by 2035, this mega store is well-positioned to catalyse the next phase of growth in housing, premium interiors and sustainable construction.
“AEL’s transformation into a INR 2,000 crore enterprise has been driven by innovation, people-first practices and heavy investment in R&D. The Miyapur flagship is a symbol of that journey, a place where international design meets Indian ingenuity,” said Ashwin Reddy, MD, Aparna Enterprises.
“Our goal is not just to sell products but to deliver solutions built to last, enabling customers to design and build with confidence. This reflects our alignment with India’s aspiration to lead globally in quality, sustainability and innovation.”
Aparna Reddy, Executive Director, Aparna Enterprises, said, “We are delighted to launch our fourth Unispace store, which is also the largest in India and among the biggest experiential destinations for home design and building solutions in Asia.”
She added, “As consumer choices evolve and buying habits shift, we wanted to create a space that offers everything under one roof—a place where customers can find inspiration, expert guidance and world-class solutions to bring their vision to life. From premium Indian offerings to globally renowned products through our exclusive tie-ups, we have curated a portfolio that reflects both aspiration and trust. With this store, we aim to redefine the way people experience and choose solutions for their homes.”
Envisioned in alignment with the national Atmanirbhar Bharat and Make in India initiatives, the store emphasises AEL’s belief in the strength of Indian products, supported by global technologies and local expertise. Backed by strong in-house R&D, the product portfolio is future-ready, durable and sustainable, reflecting India’s growing role in global supply chains.